| 01. Introduction to branding.en.srt | 4.9 KB | ||
| 01. Introduction to branding.mp4 | 41.1 MB | ||
| 010. What to know.en.srt | 6.4 KB | ||
| 010. What to know.mp4 | 52.2 MB | ||
| 011. Research.en.srt | 7.8 KB | ||
| 011. Research.mp4 | 62.6 MB | ||
| 012. Interviews.en.srt | 5.1 KB | ||
| 012. Interviews.mp4 | 42.7 MB | ||
| 013. Problem-solving, part 1.en.srt | 5.1 KB | ||
| 013. Problem-solving, part 1.mp4 | 42.8 MB | ||
| 014. Problem-solving, part 2.en.srt | 6 KB | ||
| 014. Problem-solving, part 2.mp4 | 51.1 MB | ||
| 015. Presentation.en.srt | 5.8 KB | ||
| 015. Presentation.mp4 | 50.2 MB | ||
| 016. Identity systems.en.srt | 5.5 KB | ||
| 016. Identity systems.mp4 | 49 MB | ||
| 017. The rules of logo design, part 1.en.srt | 5.6 KB | ||
| 017. The rules of logo design, part 1.mp4 | 50.1 MB | ||
| 018. The rules of logo design, part 2.en.srt | 3.6 KB | ||
| 018. The rules of logo design, part 2.mp4 | 30.3 MB | ||
| 019. Monogram.en.srt | 4.8 KB | ||
| 019. Monogram.mp4 | 41.5 MB | ||
| 02. The origin of branding.en.srt | 4.1 KB | ||
| 02. The origin of branding.mp4 | 37.3 MB | ||
| 020. Wordmark.en.srt | 4.9 KB | ||
| 020. Wordmark.mp4 | 44 MB | ||
| 021. Icons.en.srt | 6.2 KB | ||
| 021. Icons.mp4 | 52.3 MB | ||
| 022. Logo.en.srt | 4.2 KB | ||
| 022. Logo.mp4 | 35.2 MB | ||
| 023. Flexible identities.en.srt | 5.1 KB | ||
| 023. Flexible identities.mp4 | 42.6 MB | ||
| 024. Making a wordmark.en.srt | 6.5 KB | ||
| 024. Making a wordmark.mp4 | 56.6 MB | ||
| 025. Designing a monogram.en.srt | 4.6 KB | ||
| 025. Designing a monogram.mp4 | 39.9 MB | ||
| 026. Creating an icon.en.srt | 5.9 KB | ||
| 026. Creating an icon.mp4 | 52.9 MB | ||
| 027. Combining wordmarks, monograms, and icons.en.srt | 5.7 KB | ||
| 027. Combining wordmarks, monograms, and icons.mp4 | 51.9 MB | ||
| 028. The color palette.en.srt | 6.2 KB | ||
| 028. The color palette.mp4 | 54.9 MB | ||
| 029. Making a color palette.en.srt | 4.8 KB | ||
| 029. Making a color palette.mp4 | 42.6 MB | ||
| 03. Branding before 1950.en.srt | 6.2 KB | ||
| 03. Branding before 1950.mp4 | 52.4 MB | ||
| 030. Typography.en.srt | 5.4 KB | ||
| 030. Typography.mp4 | 47.8 MB | ||
| 031. Images.en.srt | 7 KB | ||
| 031. Images.mp4 | 61.2 MB | ||
| 032. Patterns.en.srt | 5 KB | ||
| 032. Patterns.mp4 | 44.6 MB | ||
| 033. Presentation.en.srt | 7.4 KB | ||
| 033. Presentation.mp4 | 61.1 MB | ||
| 034. Presenting tips.en.srt | 6.7 KB | ||
| 034. Presenting tips.mp4 | 54.8 MB | ||
| 035. The standards manual, part 1.en.srt | 5.9 KB | ||
| 035. The standards manual, part 1.mp4 | 49.8 MB | ||
| 036. The standards manual, part 2.en.srt | 7.1 KB | ||
| 036. The standards manual, part 2.mp4 | 57.6 MB | ||
| 037. Brand vision book.en.srt | 5.3 KB | ||
| 037. Brand vision book.mp4 | 44.6 MB | ||
| 038. File handoff.en.srt | 5.3 KB | ||
| 038. File handoff.mp4 | 44.5 MB | ||
| 039. Next steps.en.srt | 5.2 KB | ||
| 039. Next steps.mp4 | 43.3 MB | ||
| 04. Branding 1950 to today.en.srt | 4.8 KB | ||
| 04. Branding 1950 to today.mp4 | 43.4 MB | ||
| 05. What is a brand.en.srt | 4.7 KB | ||
| 05. What is a brand.mp4 | 42.9 MB | ||
| 06. What makes a brand.en.srt | 5.1 KB | ||
| 06. What makes a brand.mp4 | 41.9 MB | ||
| 07. Why bother.en.srt | 5.7 KB | ||
| 07. Why bother.mp4 | 49.9 MB | ||
| 08. The designer's role.en.srt | 5.5 KB | ||
| 08. The designer's role.mp4 | 48.6 MB | ||
| 09. The elements of branding.en.srt | 5.7 KB | ||
| 09. The elements of branding.mp4 | 46.9 MB | ||
| Bonus Resources.txt | 307.2 B | ||
| Get Bonus Downloads Here.url | 204.8 B | ||
| ▲ 80 total files | |||
Brand Design Foundations
https://TutGee.com
Duration: 2h 34m | .MP4 1280x720, 30 fps(r) | AAC, 48000 Hz, 2ch | 1.81 GB
Genre: eLearning | Language: English
Everyone knows the importance of great branding, but how do you build a brand from scratch? In this course, Sean Adams, professor of branding and brand identity at ArtCenter College of Design, explains branding as a process that successfully communicates a company’s unique message. Sean summarizes the history of branding, from the Stone Age through today. He explains what a brand is, the role of the designer, the elements of branding, and more. Then Sean dives into the strategy behind creating a successful brand, including research, interviews, problem solving, and presentation. Sean covers the parts that go into creating a visual identity system, then walks you through the process of creating those parts. Next, he goes over everything that goes into building the visual system, including a color palette, typography, images, patterns, and presentation. Finally, Sean explains what you will hand off to the client and offers some best practices on making handoffs go smoothly.
| torrent name | size | uploader | age | seed | leech |
|---|---|---|---|---|---|
| 1.7 GB | freecoursewb | 1 week | 13 | 5 | |
| 5 GB | CryOrDie2 | 1 month | 10 | 7 | |
| 5 GB | CryOrDie2 | 1 month | 9 | 5 | |
| 2.7 GB | freecoursewb | 2 months | 7 | 1 | |
| 2 GB | freecoursewb | 2 months | 8 | 3 |
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