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Lynda com - Analyzing Your Web Site to Improve SEO

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Added 15 years ago by aswinsha in Movies  > Other Movies
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Lynda com - Analyzing Your Web Site to Improve SEO (Size: 263.51 MB)
  00 Introduction
  82409_00_01_MM01_welcome.mov 9.05 MB
  82409_00_02_SC11_SEOTools.mov 4.08 MB
  01 Getting to Know SEO
  82409_01_01_MM11_introSEO.mov 27.35 MB
  82409_01_02_MM11_forgetSEO.mov 16.91 MB
  02 Preparing to Optimize Your Site
  82409_02_01_SC11_SiteIndex.mov 6.01 MB
  82409_02_02_SC11_Keywords.mov 8.71 MB
  82409_02_03_SC11_KeywordTool.mov 13 MB
  03 Building the Optimization Foundation
  82409_03_01_SC11_PageComps.mov 12.98 MB
  82409_03_02_SC11_FramePop.mov 7.44 MB
  82409_03_03_MM11_URLfriendly.mov 29.18 MB
  82409_03_04_SC11_TITLETags.mov 6.43 MB
  82409_03_05_SC11_PageMeta.mov 6.79 MB
  82409_03_06_SC11_DescrMeta.mov 6.41 MB
  82409_03_06_SC11_KeyTutorials.mov 97.38 KB
  82409_03_07_SC11_KeywordsMeta.mov 3.47 MB
  82409_03_08_SC11_SourceClut.mov 6.1 MB
  04 Working with Outward-Facing Components
  82409_04_01_MM11_pagecontent.mov 36.5 MB
  82409_04_02_SC11_SiteNav.mov 10.05 MB
  82409_04_03_SC11_LinksSite.mov 6.75 MB
  82409_04_04_SC11_LocalInfo.mov 8.63 MB
  05 Coordinating with the Outside World
  82409_05_01_SC11_Sitemaps.mov 14.41 MB
  82409_05_02_SC11_LinksOut.mov 12.94 MB
  82409_05_03_SC11_LocalSearch.mov 10.24 MB

Description


Lynda.com - Analyzing Your Web Site to Improve SEO with Peter Kent
1h 26m | Video: AVC (.mov) 960x540 15fps 300Kbps | Audio: AAC 48KHz 100Kbps 1ch | 291MB
Genre: eLearning | Language: English
Quote:
In this course, SEO expert Peter Kent walks step-by-step through the process of reviewing the content and markup of an existing web site to improve its ranking in search engine results. This course offers a consultant\'s take on how to analyze each component梖rom keywords to content to code梐nd determine what improvements are necessary to become more visible to search engines like Yahoo, Bing, and Google.

TOPICS:
* Understanding why indexing is important
* Using the Google AdWords Keyword Tool
* Dealing with frames, iframes, and popups
* Creating SEO-friendly URLs
* Using meta tags
* Clearing source code clutter
* Building links within the site
* Reviewing page content
* Building and submitting HTML and XML sitemaps
* Getting linked to from other sites


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